Pricing
Pay for the stage you're at.
Start free with the Intel interview. Move up when you're ready to build, sell and scale. Cancel any time.
Recruit
See what's inside you before you spend a penny.
£0 forever
20 AI credits on sign-up
- Mission 1: the Intel interview and your Operator Blueprint
- Content Armoury (core lines)
- AI Support Desk, 24/7
- Community access
- Partner link: earn from day one
- 20 AI credits on sign-up
Operator
The full route from blueprint to first sale.
£47/mo
300 AI credits / month
- All 7 missions, in order
- Product Forge: complete digital products
- Your own storefront with checkout and instant delivery
- Discount codes, reviews, email list and broadcasts
- AI support agent on your storefront
- 30-day content campaign and launch kit
- All Content Armoury lines
- 300 AI credits every month
Most chosen
Commander
£10 more than Operator, plus a strategist who knows your business.
£57/mo
1,000 AI credits / month
- Everything in Operator
- The Handler: voice and chat strategist with memory
- Field Agents that draft work for your approval
- Revenue Route, Offer Audit, Offer Ladder
- High-Ticket Builder
- 25% off every Academy guide
- 1,000 AI credits every month (more than 3x Operator)
Elite
For operators running more than one product.
£97/mo
2,500 AI credits / month
- Everything in Commander
- Monthly live group call with Leon (60 minutes)
- Your store and offer personally reviewed by Leon in your first 30 days
- Priority human support
- 50% off every Academy guide
- 2,500 AI credits every month
- Early access to new missions and agents
Every feature, side by side
| Feature | Recruit | Operator | Commander | Elite |
|---|---|---|---|---|
| Intel interview & Operator Blueprint | ||||
| Content Armoury: core lines | ||||
| AI Support Desk | ||||
| Community & partner link | ||||
| Guided steps 2–7 (product, store, launch) | ||||
| Product Forge | ||||
| Storefront, checkout & instant delivery | ||||
| Store AI support agent | ||||
| Discounts, reviews, email list & broadcasts | ||||
| Content Armoury: all lines | ||||
| The Handler (voice + chat) | ||||
| Field Agents | ||||
| Revenue Route · Offer Audit · Offer Ladder | ||||
| High-Ticket Builder | ||||
| Monthly live group call with Leon | ||||
| Personal store and offer review by Leon | ||||
| Priority human support |
What credits buy
Monthly credits refill on renewal. Top-up packs never expire.
Operator Blueprint5 cr
Designed product with AI images (Product Forge)15 cr
Interactive product with AI images20 cr
AI chapter rewrite2 cr
New product image1 cr
Sales page5 cr
Store copy3 cr
Audience Recon scan15 cr
30-day content campaign15 cr
Full launch kit25 cr
Scale plan5 cr
Content Armoury post3 cr
Offer Audit8 cr
Revenue Route5 cr
Offer Ladder5 cr
High-Ticket Builder15 cr
Handler message1 cr
Field Agent run5 cr